VMworld US 2019 has come and gone, leaving behind a trail of exciting announcements and keynotes that have set the tone for the future of the industry. However, as we dive headfirst into the latest technologies and innovations, it’s important to take a step back and reflect on who the real target audience is for these announcements.

As members of the tech community, we often find ourselves at the center of the universe, with our fingers on the pulse of the latest developments and our ears attuned to the bleeding edge of technology. We live and breathe this stuff on a daily basis, and for the most part, we have a pretty good idea of what’s going to be announced and why. But are we really the target audience?

The announcements made at VMworld serve more than one purpose, but the main goal is to generate buzz and interest in new products and services. We can talk about Software Defined Data Centers, All-Flash-Arrays, and DevOps until we turn blue, but are these concepts really resonating with our customers and end-users? For the most part, I would argue that they are not.

While we as tech enthusiasts may be years ahead of the real targets when it comes to technology adoption, the reality is that our customers and end-users live in a different world altogether. They don’t have the same level of expertise or interest in the latest technologies, and they certainly don’t have the same level of exposure to the bleeding edge of innovation.

So, what can we do about it? Firstly, let’s take a break from our own perceived reality and listen to the state of things as they actually exist. Let’s put our ear on the tracks and listen for the train that’s on its way. We may reject reality, but it doesn’t change the fact that we need to be aware of what’s coming down the line.

Secondly, let’s not forget that we are fortunate enough to live on the very bleeding edge of technology, and we have the power to help shape its future direction. Instead of just pushing the boundaries of what we can do, let’s take a moment to reflect on how we can use our expertise and influence to help change the industry for the better.

In conclusion, while VMworld US 2019 may be over, it’s important to remember that we as tech enthusiasts have a responsibility to not only push the boundaries of what’s possible but also to listen to the real needs of our customers and end-users. By doing so, we can ensure that the technology we create is relevant, useful, and ultimately benefits society as a whole.

In a surprising turn of events, Broadcom announced its acquisition of VMware, one of the leading providers of virtualization software and cloud computing services. The deal, valued at a staggering $70 billion, marks a significant milestone in the tech industry and signals Broadcom’s intent to expand its presence in the rapidly growing cloud computing market.

VMware, founded in 1998, has become a household name in the tech world, with its virtualization software being used by millions of businesses to streamline their IT operations and reduce costs. The company’s products, such as VMware vSphere and VMware NSX, have revolutionized the way companies manage their data centers and deploy applications in the cloud.

Broadcom, on the other hand, is a major player in the semiconductor industry, known for its cutting-edge technology and innovative products. The company’s acquisition of VMware represents a strategic move to diversify its portfolio and capitalize on the growing demand for cloud computing services.

The acquisition of VMware by Broadcom is expected to have a ripple effect across the tech industry, as it will create a powerhouse that can compete with giants like Amazon Web Services and Microsoft Azure. With VMware’s expertise in virtualization and cloud computing combined with Broadcom’s resources and technology, the newly formed entity is poised to dominate the market and drive innovation in the cloud computing space.

Many industry analysts have praised the deal, citing the synergies between VMware and Broadcom as a key factor in its success. By combining their strengths, the two companies can create a comprehensive suite of products and services that will cater to the evolving needs of businesses in the digital age.

However, some experts have raised concerns about the potential impact of the acquisition on competition and innovation in the tech industry. With Broadcom’s track record of acquiring companies and cutting costs to boost profits, there are fears that VMware’s culture of innovation and customer-centric approach could be compromised.

Despite these concerns, the acquisition of VMware by Broadcom is a significant development that highlights the growing importance of cloud computing in today’s digital economy. As businesses continue to migrate their operations to the cloud, companies like VMware and Broadcom will play a crucial role in shaping the future of technology and driving growth in the industry.

VMware is a leading provider of virtualization software and cloud solutions, and its products are widely used in businesses around the world. To recognize the top professionals in the industry who have demonstrated exceptional expertise in using VMware technologies, the company has established the vExpert program.

The vExpert program recognizes individuals who have made significant contributions to the VMware community through their knowledge, expertise, and advocacy for VMware products and solutions. These individuals are selected based on their contributions to the community, such as blogging, speaking at events, participating in forums, and creating content that promotes VMware technologies.

The vExpert program is open to a wide range of professionals, including IT administrators, architects, consultants, and developers, who have a deep understanding of VMware products and a passion for sharing their knowledge with others. By recognizing these individuals, VMware aims to build a strong community of professionals who can help each other learn and grow in their careers.

Each year, VMware selects a new group of vExperts who have demonstrated exceptional expertise in using VMware technologies and have made significant contributions to the community. These vExperts are invited to participate in exclusive events, receive early access to new VMware products, and gain recognition for their achievements in the industry.

The vExpert program is a prestigious designation that can help professionals stand out in the competitive IT industry. By becoming a vExpert, individuals can enhance their credibility, expand their network, and access valuable resources and opportunities that can help them advance in their careers.

In conclusion, the vExpert program is a valuable initiative that recognizes and celebrates the top VMware professionals in the industry. By honoring these individuals, VMware is able to build a strong community of experts who can help drive innovation and excellence in the use of VMware technologies. If you are a VMware professional who is passionate about sharing your knowledge and expertise, consider applying to become a vExpert and join a community of top professionals in the industry.